BeLocal: The Guide Every New Mover Needs

We are the nation’s leader in helping small businesses connect with their ideal clients through neighborhood publications and digital marketing. Our team seeks coachable candidates who are interested in making a positive impact on the community while also building a highly profitable business.

WATCH BEFORE YOUR INTERVIEW

2H3A7927 Opportunities

* See Item 19 of the Franchise Disclosure Document. Individual results will vary.

$133K

Average yearly commission for top 10% of owners.*

4-7

Average months to launch your business.

500+

Owners in our network.

About BeLocal

BeLocal is a welcome magazine for new residents, delivered directly to the homes of people who just moved into a community. Think about the moment someone arrives in a new city or neighborhood: they don't know where to eat, who to call when something breaks, or which local businesses they can trust. BeLocal answers those questions.

For local businesses, that's a powerful moment. They're reaching people before buying habits are established, before a new resident has a favorite plumber, dentist, or restaurant. It's an audience that's nearly impossible to reach any other way.

BeLocal is part of The N2 Company's brand family, which has been operating for over 20 years and supports 500+ franchise magazine owners across all 50 states.
BL-Mags-2 Opportunities

New movers spend five times more than established residents in their first year.

A beautifully printed guide that arrives in a new home and says “welcome” is something people actually keep. That’s trust and awareness-building you cannot buy with a postcard.

The Business, Day to Day

The responsibility of an Area Director is to own and operate a BeLocal publication business in a geographic territory: a specific market where people are excited to move.
The heart of this opportunity is relationships, not production. ADs connect a trusted local publication to the businesses that deserve to earn their trust. N2's internal team handles the design, printing, and delivery, so that ADs can focus on the part that grows their business.

Day to day, that means they are:

  • Building relationships with local business owners who want to reach their community
  • Selling advertising space in a publication residents genuinely value
  • Coordinating content through N2's editorial and production team (they handle the design, printing, and delivery)
  • Growing their advertiser base (and their personal earnings) month over month, and renewing accounts when long-term agreements near completion

The N2 Model

This is a franchise opportunity. Area Directors are not N2 employees; they are independent owners who build their own business with the infrastructure, training, brand, and support of a company that has already figured out what works.

What you can earn here is tied to what you build, not a salary someone else set. For the right person, that distinction changes everything.

Performance-Based Pay

ADs earn a commission on the advertising they sell each month. These agreements become the economic engine of the business.

Proven Brand Value

Revenue is largely recurring: businesses renew because the publication delivers the brand awareness and trust signaling they want.

Low Overhead Costs

Most business owners have to think about extra factors outside of their day to day. N2 handles production, keeping costs predictable and overhead low.

Learn More

From the Franchise Owners

- Rick Miller
BeLocal Area Director

N2 has given me the opportunity to bring value to people all around me.

- Mark Walter
BeLocal Area Director

I love the flexibility this business provides. Some days are 9 to 5, others I take off early. It’s my own business, and I run it the way I want to.

- Julie Olsen
BeLocal Area Director

I have the opportunity now to do all the things that I love, including limitless time with family, flexibility, and earning potential.

Before Your Interview

Your interview is a two-way conversation. We're evaluating fit, and so are you. The more informed you come in, the more value you'll get out of the time.

Here's what we ask you to do before the call:
  • Watch the video above in full. We cover the questions we hear most and explain everything about the opportunity you need to know.
  • Think about what you are building toward, not just what you are leaving.
  • Come with your real questions about income, time, fit, and what success actually looks like.

The interview is a conversation between two people figuring out if this is the right fit. Show up curious and honest. That’s the best thing you can do.

We look forward to speaking with you.